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December 31, 2020
9:00 am
8:00 pm
Class Concluded
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Digital Marketing
- Introduction to Digital Marketing
- Different types of Digital Marketing
Video Marketing:
- Introduction to Youtube
- How to Create and Managing an Account
- How to Get audience
- Social Sharing & Comments
- How to Optimize Submissions
Social Media Marketing:
- Introduction to Social Media
- Benefits of Social Media Marketing
- Social Media Sites
- Facebook – Account Creation & Page Creation
- Business Promotion with Linkedin
- Google Plus
Micro Blogging:
- What is Blogging
- Promotion of Blogs
- Submission of Blogs
- Creation of Blogs (blogspot, wordpress, TypePad)
Online Advertising:
- Introduction Online Advertisements
- Online Advertisements Types
- Banner Advertisements
- Rich Media Advertisements
- Textual Advertisements
- Video & Image Advertisements
Google Analytics:
- Google Analytics
- Importance of Google Analytics
- Fundamentals of Google Analytics
- How to Track Landing Pages and Location
- User Tracking
- Tracking Conversions
- Monitoring Website Performance
- Monitoring Visitors Behavior
- Setting up Goals and Funnels
- Other Analytics Platforms
- Weekly Postings on Blogs
- Commenting on Blogs